Aspects of backlink counts that must be taken into consideration when optimizing your website for Yahoo!:
* Quality of site - like Google has attempted to do in the past with PageRank and is learning to do with TrustRank, sheer numbers aren't what will get you high rankings on Yahoo!, the quality of those links is more important.
* Position of link - like all the major engines, the position of your link on the page is important. A link at or near the bottom of the page is less valuable than a link nearer to the top. Also, if your link is on a page with other links, the effect that link will have on your rankings decreases respective to the number of links on the linking page.
* Anchor text - the text used to link to your site will help reinforce that the keywords in that anchor text are associated with your site/page. Also, if that anchor text in in the midst of the content it will hold greater weight than if that anchor text is in a directory-style format above a description (i.e. link a standard links page).
* Non-reciprocal links - reciprocal links are certainly still valuable on Yahoo! however it is important to supplement these links with non-reciprocal links in the form of directory listings and other one-way links.
* Quality of site - like Google has attempted to do in the past with PageRank and is learning to do with TrustRank, sheer numbers aren't what will get you high rankings on Yahoo!, the quality of those links is more important.
* Position of link - like all the major engines, the position of your link on the page is important. A link at or near the bottom of the page is less valuable than a link nearer to the top. Also, if your link is on a page with other links, the effect that link will have on your rankings decreases respective to the number of links on the linking page.
* Anchor text - the text used to link to your site will help reinforce that the keywords in that anchor text are associated with your site/page. Also, if that anchor text in in the midst of the content it will hold greater weight than if that anchor text is in a directory-style format above a description (i.e. link a standard links page).
* Non-reciprocal links - reciprocal links are certainly still valuable on Yahoo! however it is important to supplement these links with non-reciprocal links in the form of directory listings and other one-way links.